Theralytics Pricing: Published Per-Client Rates and the Startup Package

Theralytics is one of a minority of ABA platforms that publishes pricing openly, which makes it straightforward to evaluate.

The published rates

As of August 2026, Theralytics publishes:

• Practice Management Software — $20 per client per month
• Data Collection Software — $20 per client per month
• Combined bundle — $30 per client per month
• BCBA Startup Package — free for six months or until your first client, then a stated minimum of $200 or more per month

Pricing is described as per client or per user depending on the plan selected. A base subscription fee covers up to ten clients or users, with a minimum monthly fee of $200 or $300 depending on package.

Optional full-service billing is offered at 4.5% of receivables.

Confirm current figures directly.

How it scales

Using the $30 bundled rate, above the ten-client base:

• 10 clients — covered by the base subscription minimum
• 25 clients — $750/month
• 40 clients — $1,200/month
• 80 clients — $2,400/month
• 150 clients — $4,500/month

Note the bundle discount is real: $30 for both modules against $40 if bought separately.

The startup package

Free for six months or until your first client is a genuinely well-designed offer for a BCBA going independent, and it is worth acknowledging as such. It removes the software cost from the riskiest period of starting a practice.

The thing to check is the transition. Understand exactly what the rate becomes at the end of the free period, what the minimum is, and how quickly the per-client charge starts to bite as you take on clients. A package that is free at zero clients and $200 minimum at one client is a different proposition from one that stays free until you have several.

The 4.5% billing option

Full-service billing at 4.5% of receivables is a fundamentally different cost structure from a software subscription, and it deserves its own arithmetic.

A practice collecting $150,000 a month pays $6,750 a month for billing at 4.5% — considerably more than the platform subscription itself. A practice collecting $40,000 a month pays $1,800.

That is not necessarily bad value. Outsourced billing replaces staff cost, and a percentage model aligns the vendor's incentive with your collections. The comparison to make is against the fully loaded cost of an in-house biller — salary, benefits, payroll taxes, software, management time and coverage during absence — not against zero.

The questions worth asking: what specifically is included (claim submission, denial follow-up, appeals, patient balances, credentialing support), what the percentage is calculated on (collections received or claims submitted), and what happens to aged AR if you leave.

What per-client pricing means as you grow

As with any per-client model, the bill tracks caseload rather than headcount. That favours practices with more staff than clients and works against practices whose caseload grows faster than their team.

For a practice with 12 staff and 40 clients, the Theralytics bundle is 40 × $30 = $1,200/month. A per-user platform such as Wilma, which publishes $30 per user per month for the full Core platform with a ten-licence minimum and no per-client component, would be 12 × $30 = $360/month.

Invert the ratio — 20 staff and 12 clients — and Theralytics comes in cheaper. The model that wins depends entirely on your shape, which is why both vendors publishing rates is genuinely helpful to buyers.

The capability comparison covers the functional differences.

What to check before signing

1. What counts as a billable client — active only, or anyone on the record including paused and pending-authorization?
2. Which minimum applies to you — $200 or $300 — and at what point the per-client charge exceeds it.
3. Implementation and migration scope and cost.
4. Clearinghouse and per-claim fees if you are not using the full-service billing option.
5. Exactly what the 4.5% covers and what it is calculated on, if you take it.
6. Annual increases — actual history for existing customers.
7. Data export terms on exit.

The summary

Theralytics publishes $20 per client per module and $30 bundled, with a base subscription covering ten clients and a $200 or $300 monthly minimum, plus optional full-service billing at 4.5% of receivables. The startup package is a real advantage for a launching BCBA. Per-client billing suits staff-heavy practices and works against caseload growth, and the 4.5% billing option should be compared against the fully loaded cost of an in-house biller rather than against nothing.