One platform thatreplaces every toolyou use.
Once you see her, you can’t help but sign up.
Not a few of your tools — all of them. Data collection, reports, the EHR, the biller, the clearinghouse, the phone line, the fax, the AI scribe, the note auditor. One record, one price, zero rework.
One referral, start to paid
First call to paid claim.Nothing retyped in between.
Enter a referral once. That same record carries it all the way to the paid claim. Everywhere else, it gets retyped into every tool it touches — and that’s what costs you.
- A parent callsCosts you todayNo business line, so it rings a personal cell. What they told you is nowhere — and the family gets asked it all again on a form.On WilmaRecorded, transcribed, and a record from the first ring. The enquiry is a client file before you hang up, and nobody types the call up afterwards.
- IntakeCosts you todayThe same family gets entered twice, into two systems. Now there are two records, and neither one is quite right.On WilmaFamilies enter their own details and upload their own documents. Your team starts with a complete file.
- The authorizationCosts you todayIt runs out quietly. The denial is how you find out.On WilmaFlagged weeks out — with the renewal report drafted, ready to review and fax, without leaving the platform.
- The scheduleCosts you todayIt books slots. Who is qualified, who covers a callout, and what you promised the family is left to whoever is looking.On WilmaAI places sessions against units, drive time and the right staff — and holds your own care and access policies while it does it.
- The sessionCosts you todayWritten later, from memory. Or dictated to a scribe that has never met the child.On WilmaRecord it. The note drafts from the whole client record, not just the audio, and in the way your BCBAs already write. They read it and sign.
- The claimCosts you todayHanded to someone who never saw the session behind it.On WilmaFiled from the session that created it — and Wilma walks each step, so bringing billing in-house does not mean hiring a biller.
- The billingCosts you todayAn outsourced biller takes a percentage of everything you collect — paid the same whether the claim came back right or not.On WilmaNobody takes a cut, because billing stays with you — and nobody chases the last dollar harder than the person who earned it.
- The reportCosts you todayData and graphs, most tools have. The ABA report is the part that gets written by hand, or in another tool bought just for it.On WilmaThe report assembles itself from the record it already has. You review and sign.
Retyping, eliminated.Nothing left waiting on someone to notice.
Same features. No gaps between them — and the gaps were never the cheap part.
Software gaps and blind spots, eliminated. And with them, the hours they cost you with clients.
Clinical · AI · Communication · Billing · The whole practice
Your whole practice.One record.
Clinical work, client conversations, the claims that follow and the numbers behind them — all in one system. Calls, notes, claims and payments stay connected, so nothing needs matching up later.
- ClinicalFrom trial data to the funder’s fax, without leaving the platform.The data collects during the session, the report builds from it, and the fax goes to the funder — no export in between. Agreement between two scorers and treatment fidelity are measured on the way, so the graph means something. And with Voice Notes the note drafts itself from what was said, which is the only way a parent-training session gets written from anything but memory.Day one: open a client, review the data, and send the report — all in one place, no switching between tools.Data collection · IOA · treatment fidelity · Goal Bank · ABA reports · fax to funder — AI goal personalization and Voice Notes on the AI add-on
- AIAsk what to do mid-session. The answer comes from that client’s own plan.Ask in plain language: the client just dropped to the floor and started flailing, what should I do? Wilma finds the behavior, pulls that client’s BIP, and gives the strategy for the situation you are actually in. Behavioral crisis, teaching a skill, suggesting the next goals — the same assistant, on the same record, during the session rather than after it.Day one: ask a question about a client and get an answer out of their own plan.Ask Wilma · Behavioral Crisis · Teach a Skill · Suggest Goals — AI add-on
- CommunicationVoice, SMS, fax, email and secure messaging — on the client record.Calls recorded and transcribed against the right client. Two-way texting with consent captured and auditable. Inbound and outbound fax. Email and calendar integrated. Not bolted on — threaded through every workflow, clinical and administrative.Day one: every conversation and detail about a client lives on their account.Voice · SMS · fax · email · calendar — one record
- BillingPrimary, secondary and what the family owes — all billed from one place.Scrubbed claims through the built-in clearinghouse, ERAs posting themselves, secondary claims handled in the same place as primary, patient balances and full accounting behind them.Day one: see what is unbilled, what is denied, and what it is worth.Claims · ERAs · secondary and patient balances — one platform
- The whole practiceHow the practice is actually doing — without anyone building a report.Scheduling, clinical work and billing all land on the same record, so the reporting is already there — per payer, per provider, per client. Nobody builds it and nobody exports anything. It is the work you already did, counted.Day one: your collection rate, without asking anyone to build it.Session → note → claim → payment, measured in days
Real screens from the live product. Demo practice, synthetic names.
Scheduling · Supervision · Compliance · Payroll
Everything it takes to run the practice.
Above is the care, and the revenue it becomes. This is everything that keeps it running — the details that decide whether your month closes clean, without the sticky notes and endless to-do lists. Communication runs through all of it, clinical and administrative alike.
Scheduling with AI that actually works.
Sessions placed against availability, location and authorization, with qualified coverage surfaced the moment someone calls out. It also holds the rules you set — who is allowed to see whom, and the access-to-care promises you made — so the schedule cannot quietly break them.
Supervision hours, logged in a tap.
Supervision recorded as it happens and tracked toward BACB requirements. The hours are counted before anyone asks — not reconstructed from memory at renewal. Interobserver agreement and treatment fidelity are captured the same way, so the quality of the data is evidenced rather than assumed.
Every note reviewed, and the one that matters flagged.
Unsigned notes, missing documentation, the gaps that turn into denials sixty days later — caught while the session is still fresh. And every note read for the language that signals a possible reportable event, flagged and routed for review, rather than found in a file two years later by someone else. A bolt-on auditor can only read what was written; it has no idea what the incident was or who was in the room. EVV is verified as visits happen and credential expirations are queued before they lapse.
Payroll tracking and time, exported clean.
Hours, mileage, breaks and PTO captured from the work itself, then exported clean to the payroll provider you already use. Wilma tracks and reports payroll; she does not run it.
Voice Notes — the session writes the note.
Record the session and the note drafts itself, with each speaker’s words separated and consent captured up front. Because Wilma already knows the client — their goals, their plan, their history — the draft reads the way your BCBAs write. It matters most for parent training, where there are no trials to write from. Part of the AI add-on.
Calls recorded and transcribed, against the client.
A business line with an IVR that rings the phones your team already carries. Every call recorded, transcribed and filed to the right client, with the routing it took visible on the record — so the detail a parent gave on Tuesday is still there on Friday.
Fax — referrals in, reports out.
Referrals still arrive by fax, and authorization reports still go out that way. Send one straight from the report and it files to the client automatically — no separate machine, no separate vendor.
Clinical, communication, billing, scheduling — and all the operations around them. One record underneath all of it.
Rules · tasks · conversations
One practice or ten clinics, it’s a lot of moving parts.Wilma® keeps watch on all of them.
Things do not slip because nobody cared. They slip because one authorization ran down in a week nobody was looking, and by the time it surfaced it was a denial. Wilma runs a rules engine across every workflow, and puts the conversation about the work on the work itself.
Rules that watch what you cannot.
Authorization units running down, a session note still unsigned, a credential a month from expiring, a claim that has sat too long. The rules run across the whole record, so the thing that trips one is flagged, queued and given an owner — weeks before it becomes a denial or an audit finding.
The conversation sits on the work.
Questions about a client, a claim or a session are asked on that client, that claim, that session — not in an inbox where the context has to be re-explained to whoever picks it up. Anyone who opens it later sees what was decided and why, which is the difference between a handover and an archaeology project.
Nothing slips through the cracks, because there are no cracks between the systems — there is only the one.
Loved on both sides of the practice
Your BCBAs will love it. You'll finally breathe.
The same platform takes the weight off your clinicians and hands you the controls — because most ABA owners are living both jobs.
For your BCBAs
- Session notes drafted from the data — review and sign in minutes.
- The behavior plan and history, surfaced the moment they need it.
- Supervision logged in a tap — tracked toward BACB automatically.
- Documentation gaps flagged before they become denials.
More clinical time. Less burnout.
For you, the owner
- Claims scrubbed and filed — fewer denials, faster pay.
- Every call, text, and authorization on the client record.
- Scheduling, payroll tracking, and credentials — handled.
- Real-time visibility into the whole practice.
One platform. One bill. In control.
Billing, in-house
Billing makes or breaks a practice.Keep every dollar you earn.
Outsourced billing takes a percentage of everything you collect, for as long as you use it. Wilma brings it in-house: the clearinghouse is included, the claims are yours, and no one takes a cut of your revenue — it stays in your practice, to pay staff and grow. And bringing it in-house does not mean hiring an expert: Wilma walks each step, and a denial arrives with the reason and what to do about it, not a code to go and look up.
Denials are the loud problem.
They get flagged, worked and resubmitted. Every billing arrangement handles them, because everyone can see them.
The expensive ones are silent.
Claims that pay — just not what they should. Nothing rejects, no error surfaces, and the remittance looks ordinary. We have found this in a live practice.
Catching it takes all three.
The claim as it was transmitted, the contract it should price against, and the clinical record of what happened. A billing service holds one. You hold another. Wilma holds all three.
That is the honest reason this is a software argument rather than a services one: nobody outside your practice is paid to compare an allowed amount to your contracted rate, line by line. In-house, it is a report you already have.
Before you book
A free trial leaves you to figure it out.Wilma® is by your side, every step of the way.
You’ve been promised all-in-one before, and found four logins behind it. Fair enough. Thirty minutes is all it takes to see the difference: one record carrying a session from booked, to noted, to paid.
A trial would show you whether the software works. It cannot show you whether anyone answers when a claim is stuck, or whether the roadmap moves when you ask — and that is the part you are actually choosing. So we ask for thirty minutes to be worth your time, and prove the rest after you sign, for as long as you are here. What it costs, and what you can check first, are below.
A note to the owners
They call Wilma® impressive.But it’s you who impress us.
Every BCBA practice owner we meet is all in for the kiddos — staying late, answering after hours, carrying families, carrying staff, carrying the weight of every plan you ever wrote.
We built Wilma to be worthy of that dedication. Not another tool. A partner that finally shows up the way you do.
Optional add-ons: AI +$20/user/mo · Phone +$10/user/mo
No lock-in, no percentage of your revenue, no surprise line items.
By the numbers
Four facts you can check before you book anything.
The practice you imagined
when you started.
Now it’s real.
Run your practice instead of putting out fires. Wilma takes the busywork; you get the practice you set out to build.
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